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Ricoh gets fruity to save the environment

By Paperstone on February 1, 2007 in Office Supplies

Office equipment manufacturer Ricoh has announced that it is to offer consumers the opportunity to help African communities by printing.

The firm has revealed that it is to launch a new scheme that will see it plant a fruit tree for every 100,000 print outs made by businesses who sign up to the project.

As well as helping to offset carbon emissions by helping to maintain the equilibrium between gases in the earth’s atmosphere, Ricoh has claimed that the scheme will help local communities as the fruit trees will provide food and goods to trade.

"Climate change is obviously a growing concern which puts a scheme like this at the top of Ricoh’s corporate social responsibility agenda," said Chas Moloney, associate director of marketing at Ricoh.

"We have already dedicated thousands of trees through other programmes – this scheme takes it one step further by supporting local communities."

Mr Moloney added that Ricoh is strongly committed to reducing the impact office equipment has on the environment and wants to give its customers the opportunity to help out.

Ricoh plans to closely monitor the output of firms who sign up the project in order to keep tabs on how much they are printing. This data will then be used to calculate how many trees the firm needs to plant in order to meet its pledge

Moreover, Ricoh has confirmed that businesses will be awarded with certificates at each stage of the scheme, ensuring that they can display and promote their own commitment to corporate social responsibility.

At Paperstone, we stock a wide selection of office equipment, including recycled office supplies, which can help your firm become environmentally responsible.


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