{"id":4143,"date":"2015-07-23T11:36:57","date_gmt":"2015-07-23T11:36:57","guid":{"rendered":"http:\/\/www.paperstone.co.uk\/News\/?p=4143"},"modified":"2016-06-23T13:31:37","modified_gmt":"2016-06-23T13:31:37","slug":"stabilo-boss-design","status":"publish","type":"post","link":"https:\/\/www.paperstone.co.uk\/News\/articles\/stabilo-boss-design","title":{"rendered":"The Iconic Stabilo Boss Highlighter Pen"},"content":{"rendered":"

\"stabilo\"<\/p>\n

The world-famous STABILO BOSS highlighter pen<\/a> has a distinctive shape – but did you know it its design was a complete accident?<\/p>\n

The pen was being developed in the Schwanh\u00e4usser factory in Germany in the 1960s, and a whole team of designers had been trying to find a shape that would appeal to business customers.<\/p>\n

Up until then, highlighter pens had been marketed for students to use during revision, but G\u00fcnter Schwanh\u00e4usser had seen a potential niche for the pen in the world of commerce.<\/p>\n

His design team had come up with a conical shape for the pen – a round barrel which was fatter at one end than the other, but G\u00fcnter didn\u2019t like it!<\/p>\n

Frustrated by G\u00fcnter\u2019s rejection of a clay prototype, one of the designers punched the clay model and flattened it, producing a unique wedge shape that the boss actually liked!<\/p>\n

The team then decided to make the barrel as fluorescent as the ink inside it, to give it more impact visually, and designed a clever chiselled tip to complete the pen\u2019s functionality.<\/p>\n

The hard work of G\u00fcnter and his team paid off, as the STABILO BOSS became the world\u2019s best-selling highlighter, securing the company a brilliant and bright future!<\/p>\n

 <\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

The world-famous STABILO BOSS highlighter pen has a distinctive shape – but did you know it its design was a complete accident? The pen was being developed in the Schwanh\u00e4usser factory in Germany in the 1960s, and a whole team of designers had been trying to find a shape that would appeal to business customers. […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4143","post","type-post","status-publish","format-standard","hentry","category-Uncategorized"],"yoast_head":"\nThe Iconic Stabilo Boss Highlighter Pen<\/title>\n<meta name=\"description\" content=\"The world-famous STABILO BOSS highlighter pen has a distinctive shape - but did you know it its design was a complete accident?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.paperstone.co.uk\/News\/articles\/stabilo-boss-design\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Iconic Stabilo Boss Highlighter Pen\" \/>\n<meta property=\"og:description\" content=\"The world-famous STABILO BOSS highlighter pen has a distinctive shape - 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