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‘70s Ad for Mechanical Pencils

By on May 16, 2010 in Pens & Pencils

pentel mechanical pencil ad 1971


The ad from a 1971 issue of Life magazine was brought to our attention by Dave’s Mechanical Pencils, a blog primarily about – believe it or not – mechanical pencils.

Having got people on the moon, with the advent of mechanical pencils into mainstream society, civilisation must have really imagined it was going places. This ad is deliciously unironic. A mechanical pencil really would make a great gift for this graduate who, for some reason, is about 40-years-old.

pentel mechanical pencil ad 1971 detail



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