Customer satisfaction with printer cartridges varies by brand, according to new research.
A survey of 7,000 users of printer cartridges by PrintCountry revealed that both original equipment manufacturer (OEM) and brand-name products received varied scores, ChannelInfo.net reports.
In the study, two sets of customers ranked their level of happiness with brands of printer cartridges; one set purchased OEM or brand-name cartridges and the other set bought generic or remanufactured cartridges.
However, customers using generic or remanufactured printer cartridges gave the two companies’ products a 2.95 and a 2.62.
According to ChannelInfo.net, "it can only be concluded that the overall function of these printers is so high in quality that the money saved when using a generic cartridge is not viewed as a benefit".
Ian Thomason, operations manager of PrintCountry.com, told the news provider that most generic or remanufactured printer ink cartridges do not exhibit a "quality problem".
"But some customers are happy to use more expensive brand cartridges if they find that savings from using generic printer supplies are not significantly lower," he added.
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